GOOGLE | “YEAR IN SEARCH 2021” CAMPAIGN

AGENCY: GOOGLE BRAND STUDIO / FINISHING: CHAPEAU STUDIOS

Role: Agency & Post Producer

For Google’s annual behemoth “Year in Search” campaign, the creative team used data trends from the year to highlight how the world searched for ways to heal in 2021. The main 2:00 film consisted of broadcast, digital, social, and static deliverables supplemented by shorter teasers, trailers, cutdowns, and social platform-specific pieces.

:15 TEASERS

A series of three :15 topical trailers formatted for Instagram, Twitter, Facebook, and Snapchat.

:60 FILM CUTDOWN